Group performance Manager

Role Overview

As a Group Performance Manager with a focus on performance marketing, you will have a unique opportunity to drive the growth and success of our digital marketing initiatives. If you are a strategic thinker, data-driven marketer, and passionate about achieving outstanding results, we invite you to join our team and make a significant impact on our organization's success.

What will be your key responsibilities:

What we expect from you?

  • Performance Marketing Strategy: Develop and implement a comprehensive performance marketing strategy aligned with our business goals and target audience. Utilize your expertise to identify key performance metrics, set clear objectives, and design data-driven campaigns to drive customer acquisition, engagement, and conversions.
  • Campaign Management: Oversee end-to-end campaign management, including planning, execution, optimization, and reporting. Collaborate with cross-functional teams such as creative, content, and analytics to ensure campaigns are effectively implemented across various digital channels.
  • Budget Allocation and Optimization: Manage digital marketing budgets effectively, ensuring optimal allocation of resources to different campaigns and channels. Continuously monitor and optimize campaigns to maximize ROI and achieve cost-efficiency.
  • Performance Analytics and Reporting: Utilize analytical tools and platforms (Google Analytics 360) to track campaign performance, generate actionable insights, and provide regular reports to stakeholders. Conduct in-depth analysis of data to identify trends, opportunities, and areas for improvement.
  • Conversion Rate Optimization (CRO): Lead initiatives to optimize conversion rates across digital channels, leveraging A/B testing, landing page optimization, and user experience enhancements. Implement CRO strategies to improve website engagement, reduce bounce rates, and increase overall conversion metrics.
  • Team Leadership and Development: Provide guidance and mentorship to a team of digital marketing professionals, fostering a collaborative and results-driven culture. Encourage knowledge sharing, continuous learning, and the adoption of best practices to enhance the team's performance.
  • Industry Trends and Innovation: Stay updated with the latest trends, technologies, and industry developments in performance marketing. Identify emerging opportunities and recommend innovative approaches to drive growth and gain a competitive edge.

What experience should you have:

    What we look for?

  • Previous experience with digital marketing (min. 8 years)
  • Creative, Strategic and conceptual thinking
  • Able to work in a cross functional team on a tight deadline
  • Analytical skills, able to deep dive into an issue
  • Passion for food
  • Knowledge of the retail environment is an advantage
  • Organisational skills and ability to get things done on time
  • English language skills B2/C1

What do you get in return:

What we offer?

  • Your work will have a direct impact on the company's results
  • We will implement your good ideas almost immediately – not waiting for the approval of the headquarters somewhere in the world
  • You will not be bound by corporate processes
  • Your work has to be innovative and meaningful, we do not want to follow trends, but set them
  • Last but not least, we mainly offer a fair reward and the possibility of professional growth and education, also a great bunch of people around and a legendary corporate events

Mám zájem o tuto pozici

Poslat nabídku na e-mail

Další pozice v oboru Obchod, marketing, nákup, region Prague – Karlín

Partners Account Consultant - Praha

  • Goodcall
  • Praha hl.m.
  • Dohodou

Hledáme Partners Account Consultanta pro velmi dobře zavedenou prosperující firmu s mezinárodním zázemím MultiSport! Rozšiřuj a pečuj o síť sportovních a relaxačních zařízení!

Partners Account Consultant - Praha

Group Brand Research Analyst

  • Fortuna
  • Prague
  • By agreement

Fortuna has become an established brand among customers within just a few years. We became a proud international Family of companies carrying Fortuna Entertainment Group from the first betting shop.…

Group Brand Research Analyst

Brigádník/ce na prodejně chovatelských potřeb

  • SuperZOO
  • Praha - Vinoř
  • Dohodou

Jsme moderní a stabilní česká firma a jednička na trhu s chovatelskými potřebami a krmivy pro zvířata. Provozujeme přes 160 převážně retailových prodejen, jejichž síť neustále rozšiřujeme a prodejny…

Brigádník/ce na prodejně chovatelských potřeb