Trade Marketing Assistant On Trade CZ/SK

We´re looking for a Trade Marketing Assistant On Trade for a premium alcohol retailer Brown -Forman!

What will be your key responsibilities:

  • Market responsibility: Czechia & Slovakia
  • Channel coverage: Distribution channel (WHS, C&C) and On-trade (wide & B-F On-trade)
  • Executes selected activities within covered channels (developing, execution, evaluation and reporting), in collaboration with Marketing Brand team and Sales, according to the TMKT strategy: Promotional, activation and visibility activities for the WHS (e.g. VAPs, leaflets) and C&C (e.g. TMPs, instore visibility, 2nd placements etc.)
  • Coordinates execution of On-trade BDs according to C&C plan
  • Consumer activation for the B-F On-trade (e.g. consumer promo, competitions) both physically and virtually
  • Collaborating with graphics agency on visual development, procurement department on POSM development and external digital agencies on execution
  • Manages and aligns with Marketing and Sales team on all consumer giveaways (for VAP, TMP, competitions) for all covered channels
  • Administrates all On-trade POS materials (production, distribution, reporting, warehousing) – both permanent and promotional; including administration and development of digital POSM
  • Develops leaflets for Distribution channel in collaboration with KAMs according to promo plan
  • Supports On-trade Marketing Manager on various projects and topics, including: BF Menu - admin of drink database, orders, budget & field team support
  • Tailor made support for customers
  • POSM development for selected activities
  • Events and festivals execution
  • Regular controlling of On-trade BDs short-term execution via salesforce reporting
  • Coupa administration
  • A&P budget review and reporting
  • Various market and data analysis using Retailzoom, Dotykačka and other sources
  • Participates in sales meetings & selected brand meetings
  • Regular visit customers in the market

What experience should you have:

  • Education: High School/GED/Secondary School; College/University (Bachelors or Equivalent);
  • Experience: University experience (can be on-going)
  • Experience with FMCG company (e.g. during studies) is an advantage
  • Experience with developing POSM is an advantage

  • Fluent Czech speaking and writing is mandatory
  • Good English speaking and writing
  • Digital & social media advanced
  • Strong analytical skills
  • Project management
  • IT literate incl. MS Office and Google suite
  • Strong team-player, adaptable to fast growing, changing environment
  • Dedicated to pursuit of excellence
  • Proactive approach
  • Respectful and inclusive
  • Interpersonal communication
  • Ability to prioritize and meet deadlines
  • Able to work with multiple departments
  • Driving license

What do you get in return:

  • 25 days holiday
  • 3 sick days
  • 31. 12. company leave
  • 30 days sick pay
  • pension insurance
  • accident insurance
  • premium medical care
  • Christmas bonus
  • food vouchers
  • language courses
  • regeneration allowance
  • discounted products and 1 bottle of Jack Daniel's Black Label per month


Mám zájem o tuto pozici

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